The Guide
What This Guide Is All About
Sections:
How the Guide Was Developed
A Different Approach
The Only Resource Guide with Its Own Support Group
Have It Your Way
Articles & Links:
Content Priorities & Recruitment Topics
Health Careers Online Resources
The Strategist's Toolkit
Marketing 101 Revisited
Sections:
The Buyer Decision Process
Are We There Yet?
Market Targeting and Market Segmentation
Five Stages of 'Growing Your Own'
Eight Simple Rules for Local Workforce Development
Sections:
Rule 1. Collaborate, collaborate, collaborate
Rule 2: Build Local Infrastructure
Rule 3: Be There
Rule 4. Build long-term relationships with schools and students
Rule 5. Word of mouth trumps the cleverest advertising
Rule 6. Know Your Real Competition
Rule 7. Know and understand your market targets
Rule 8. Think globally; act locally
Articles & Links:
Health Occupations Students of America
(HOSA)
Medical Exploring
Job Shadowing
Health Careers Summer Camps for Students
AHA's
Rx for the Nursing Shortage
Arizona's Campaign for Caring
Community-Wide Career Ladders
Youth Mentoring
A Strategic Approach to Employee Retention and Recruitment
Pipeline Development
Building a Larger Health Workforce Supply
Sections:
Seeing the Big Picture
What Strategists Can Learn From Square Wheels
Articles & Links:
Square Wheels
©
Growing a Local Garden of Healthcare Heroes
Sections:
Great Seeding Programs in Tennessee
Health Occupations Students of America (HOSA)
More Ideas in Action
Articles & Links:
Health Occupations Students of America
(HOSA)
Judges Needed for HOSA Events
Tennessee HOSA Award Winners
Kid's Careers @ hrsa.gov
Tennessee Center for Nursing
Johnson & Johnson Campaign for Nursing's Future
THA's Health Careers Toolkit
AHA's In Our Hands
Pencil Foundation of Nashville
TNhealthcareers.com
Michael Gooch, RN, BSN, CEN, EMTP
Teach Academy
Tennessee Health Science Teachers Wish List
Health Careers Summer Camp for Teachers
Career Exploration Mega-Fairs
Youth Mentoring
Job Shadowing
HIPAA Regulations Impact on Student Clinical Experiences
Health Careers Summer Camps for Students
Health Careers Youth Awareness Media Campaigns
Health Careers Online Resources
Competing for the Best and the Brightest
Sections:
Direct and Indirect Influences
The Journey
A Look at the Competition
What the Other Guys Are Doing
Benchmark Practice: Building Local Pipelines of Teachers
Health Care's Competitive Challenges
Articles & Links:
DECA
FFA
FCCLA
FBLA
TSA
SkillsUSA-VICA
HOSA
America's Career InfoNet
Air Force Link, Jr.
Be a Habitat Hero
FirstGov for Kids
WhatDoTheyDo.com
The American Society for Engineering Education
Discover Engineering.org
Engineer Girl
Junior Achievement
MyFuture.com
Retailology.com
Tech Prep
Todaysmilitary.com
Role Model Project for Girls
Developing Current Employees to Meet Future Needs
Sections:
Human Capital
Hiring for Keepers
Ideas in Action: Onsite Training Center
Ideas in Action: Growing Entry-Level Employees
Bridge Programs
Building the Team
More Ideas in Action
Articles & Links:
Ideas in Action:
Memorial Hermann Healthcare System
Middletown Regional Health System
VHA Health Foundation's Welfare to Work
More Ideas in Action:
Saint Thomas Hospital, Nashville TN
Allina Health System, Minneapolis MN
Northwestern Memorial Hospital, Chicago IL
Southern Ocean County Hospital, Manahawkin NJ
Salem Hospital, Salem OR
Recruitment
(Coming Soon!)
Recruiting Locally (Competing Within a Fixed Pool)
Beyond Warm Bodies: Recruiting Star Players
Positioning Your Hospital as Employer of Choice
Retention
Engagement as a Retention Strategy
Getting and Keeping Good People to Meet Bottom-Line Results at HCA
© CHWDT • 500 Interstate Blvd. S. • Nashville, TN 37210 • 615.256.8240 •
info@healthworkforce.org
